Thursday 1 March 2012

Designing the collection called 'DAN'

For all our talk of becoming more organised it never seems to happen. After deciding not to do a trade show this season we then changed our minds and decided to do 'The Wearer's Right' showroom which was three weeks away...man we are suckers for punishment!
This decision was partly made as a way of giving ourselves a deadline which can be a good thing but we have now given ourselves only two weeks to design in..our tightest design time yet. To cut ourselves some slack we decided not to design from scratch as we normally would but to work from past designs that have been successful, so the design process becomes about refining.
Keep posted to see how we go!

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